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  • Wilde East Towne Honda Wins Honda President’s Award and DealerRater’s Wisconsin Honda Dealer of the

    FOR IMMEDIATE RELEASE                                  
    March 7, 2019   
    Tracie Pierce
    Director of Marketing
    Wilde East Towne Honda Wins Honda President’s Award and DealerRater’s Wisconsin Honda Dealer of the Year Award
    MADISON, Wis.—Wilde East Towne Honda is once again among the honored recipients of the coveted President's Award from American Honda Motor Co., Inc., which distinguishes dealerships that excel in all facets of operations. This award marks the sixth consecutive Honda President’s Award earned by Wilde East Towne Honda.
    “We are pleased to honor Wilde East Towne Honda with our President’s Award which recognizes Honda dealers who achieve excellence in all aspects of their sales and service operations,” said Henio Arcangeli, Jr., senior vice president of the Automobile Division for American Honda. “Nothing is more important to Honda than taking care of our customers and Wilde East Towne Honda helps set the standard for customer care.”
    To qualify for the President's Award, a dealership must meet all award criteria and fully achieve its new-vehicle sales objective. Dealerships that receive this distinguished recognition are role models for building positive connections with customers and are committed to creating exceptional customer experiences.
    “We are honored to be recognized with the Honda President’s Award for the sixth consecutive year since opening in 2013, placing us among the top two percent of Honda dealers nationwide,” said Jorge Hidalgo, Wilde East Towne Honda principal partner. “Our success is a direct result of our team’s dedication to excellence and consistently exceeding customer expectations.”
    In addition, Wilde East Towne Honda has earned the 2019 DealerRater Wisconsin Honda Dealer of the Year Award. The annual DealerRater Dealer of the Year Award recognizes automotive dealers across the U.S. and Canada who deliver outstanding customer service, based on consumer reviews of dealership experiences shared on DealerRater.com Reviewers evaluated Wilde East Towne Honda on its customer service, quality of work, friendliness, pricing and overall experience.
    About Wilde Automotive Group
    Wilde East Towne Honda, located at 5555 High Crossing Blvd. in Madison, is a full-service Honda dealer and member of the Wilde Automotive Group. The Wilde Automotive Group is a family-owned and operated business, founded by Harold L. Wilde. His automotive career began in 1945 in Michigan, where he opened a two-man used vehicle sales operation. Today, the Wilde Automotive Group has grown to include 12 dealerships in Wisconsin and Florida, with more than 700 employees. Harold Wilde’s legacy continues under the leadership of his wife, CEO Mary Ann Wilde; his son Mark Wilde, president; Pat Donahue, vice president; CFO Sharon Bloom; Jorge Hidalgo, principal partner at Wilde East Towne Honda; and Harold’s daughter, Tracie Pierce, director of marketing. For more information, visit wildeauto.com.
    About Honda 
    Honda offers a full line of reliable, fuel-efficient and fun-to-drive vehicles with advanced safety technologies sold through over 1,000 independent U.S. Honda dealers. The Honda lineup includes the Fit, Civic, Insight, Accord and Clarity series passenger cars, along with the HR-V, CR-V, Passport and Pilot sport utility vehicles, the Ridgeline pickup and the Odyssey minivan. Honda has been producing automobiles in America for more than 35 years and currently operates 19 major manufacturing facilities in North America. In 2017, nearly 93% of all Honda and Acura vehicles sold in the U.S. were made in North America, using domestic and globally sourced parts.
    About DealerRater
    Founded in 2002, DealerRater, a Cars.com Company, is the world's leading car dealer review website that connects consumers with the right person at the right dealership. The site offers more than 4 million sales and service reviews across 42,000 U.S. and Canadian dealerships, including a network of more than 6,000 Certified Dealers. DealerRater content has a reachable audience of more than 32 million consumers across the web each month. By offering a product suite that allows qualified dealerships to manage their reputations and achieve higher SEO rankings, DealerRater supports new customer connections by growing online presence.